Quality Auto Glass

Quality Auto Glass Ltd is a Calgary-based auto glass company offering windshield replacement, rock chip repair, window tinting, and ADAS calibration. Their biggest pain point wasn't the work, it was getting found and getting contacted. Local service businesses like this compete for high-intent searches ("windshield replacement Calgary," "rock chip repair near me") where slow load times, thin content, and generic templates cost real jobs to competitors who show up first and look more credible.

I built the site from scratch on Next.js with a focus on three things that actually move the needle for a local business: speed, structured local SEO, and a frictionless path from visitor to lead. Every service (windshield replacement, rock chip repair, glass tinting, ADAS calibration) has its own dedicated, SEO-written landing page with process steps, FAQs, and service-area targeting instead of being buried in one generic "services" block, so each page can independently rank for its own set of local search terms. Schema.org structured data (LocalBusiness + FAQPage) is wired into the site so Google can surface pricing, service areas, hours, and FAQs directly in search results.

On the conversion side, the multi-step contact form captures exactly what the business needs to quote a job (vehicle year/make/model, glass part, insurance-relevant details like rain sensors or heads-up display) and emails it straight to the owner's inbox as a formatted, ready-to-action lead, with no missed messages and no back-and-forth. A dedicated deals/offers section (e.g. $19.99 rock chip repair, 50% off crack repair) gives the business a lever to run promotions without touching code. The result is a site that reads as trustworthy and established, loads fast on mobile where most of this traffic originates, and is structured so every service and every city they serve has its own shot at ranking, turning organic search traffic into real, quotable leads instead of bounces.